Our Signature Branding + Website Optimization Package

Our Signature Branding + Website Optimization Package

Regular price$9,671.00

Payment Plans

Our clients come to us for two things:

1: A beautiful Shopify or CommentSold website. That is the branding piece.

2: A website that makes life easier and converts visitors into paying customers. That's the website optimization piece.

See all the juicy details below ⬇️ ⬇️

First, you'll work with your very own dedicated Hot Mess graphic designer on custom branding for your biz. And, by the way, our designers have mad skills (we are professional designers) and really know how to help you figure out your vision so that we can bring it to life! 

Once we figure out visual direction with you, we will work through your logo design if needed (including all proper files for digital and print in a variety of formats for different uses), color scheme, typography, and other design patterns/assets. In other words, we work through full aesthetic branding development with you (the entire visual vibe your brand will be putting out into the world). 

We set up and fully optimize your website, incorporating your branding. 

We help with amazing website organization and webstore or Shopify theme setup (based on current industry best standards and our Hot Mess golden standards). Think ease of use/functionality for your hard-earned website visitors!

We also include additional pages and our favorite coding ‘magic’ tricks to make things easier for you and your customers**. 

These extras include (to name a few): our automatic product photo resizing, sizing fit marker guides on each product page along with a sizing guide page, shop by color filters setup on your collection pages, and our large catalog of color swatches loaded into your theme.**

**some of these are only available on Shopify, but whichever platform you are on (CommentSold or Shopify), we optimize it to the max based on what’s possible. 

3 For Print Material Designs

  • Such as thank you postcard insert, hangtag, business card, etc.

Email Branding and Customization

  • Packing Slip (optional)
  • Shopify Transactional Emails
  • Welcome Email Automation and three email templates (klaviyo, mailchimp, etc)

Social Media Starter Kit + Engagement Booster Pack

  • Canva Social Media Templates, in your customized branding (and canva brand setup)

Three months Hot Mess Subscription *NEW*

  • Editable Canva templates + written swipe copy


  • Canva Hot Hacks Manual
  • Boutique Marketing Plan Template
  • Online Boutique Promo Guide

Ongoing Support

  • UNLIMITED email support DURING your project
  • 30 Days email support AFTER your project 
  • Wrap-up call with a member of the Hot Mess Team
  • Your Shopify theme. You do need to purchase your theme (we offer this package on one of our top 3 themes, reason being that we know these particular themes frontwards and backwards and they are the best in the biz too)! This is $180-400 and is a one time fee! 
  • We do not include any product management within this package - though we can train/advise you on what you need to know here. This includes product upload/migration, syncing/integration, bulk editing/tags, photos/descriptions. We can assist with product migration for an additional cost.
  • Full wholesale setup (for a wholesale only, or combined retail/wholesale site) will incur an additional cost as we have a whole list of additional items that we work on with you if you sell wholesale! 
  • App fees are not paid to us, they are paid to Shopify monthly - you do not need any paid apps, but through our project, there may be some that you would like to opt into.
  • Your monthly website and email marketing platforms monthly fees (for example, Shopify starts at $29/month).

Project Start Dates are assigned on a rolling schedule based on availability and booking date. (First come, first served!) Most projects take approx. 4-6 weeks after your project start date from the time we receive all needed info to complete your project.

Package Comparison

Signature | $6,950

  • Full Custom Branding Development
  • Site Build + Optimization
  • Social Media Starter Kit
  • Social Media Engagement Booster Pack
  • 3 For Print Item Designs (of your choice)
  • Spently/Uporder Transactional Email customization (App fees not included)
  • Marketing emails (Klaviyo, Mailchimp): 1x Welcome email + 3 x Re-Usable Templates
  • Packing Slip customization (app fees not included)
  • Canva Brand Kit Customization (Pro Plan only)


  • Canva Hot Hacks Manual
  • 3 Months Glow Up Subscription

Signature Lite | $4,450

  • Full Custom Branding Development
  • Site Build + Optimization
  • Social Media Starter Kit


  • Canva Hot Hacks Manual
  • 1 Month Glow Up Subscription

Need Help Deciding?

We offer a free consultation to discuss your unique businesses current needs and challenges. We'll help you decide whether working with us is the right move and which package is best for you!

We are open books, and we will tell it to you straight. Even if we think you should be working on something else entirely first! And we have plenty of trusted industry partners to refer you to, if that's the case too!

We are here for you, let's chat!

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Burning Questions?

Have a burning question before you book, we are here to answer!

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